Our Work Process

01 – Discovery

You’ll start off by telling us your hopes, dreams, and everything in between. I’ll share more about the design process and what makes our approach unique. I’ll send over a project timeline and get you started on the brand questionnaire. We want to know all the things so that we can build your branding with deeper meaning.

Next, we’ll provide you with target audience and competitors, along with a visual moodboard that positions your business to stand out amongst the noise.

02 – Creating

After we have a strategy behind your brand, we get to move onto the creation! We go all out when it comes to branding and will present you with various brand elements, including: the primary logo, secondary logos, brand marks, pattern, color palette, typography styling, and image direction.

We’ll even show you collateral and application mock-ups so you can really envision your brand in real life. Together, we’ll refine your brand until it’s perfect.

02 – Publising

Once your branding is approved, you will receive all necessary final files in an organized folder, along with the tools you need to successfully use your branding as your business grows and evolves. We want each of our clients to feel confident in how they present their business for years to come

Packages

Brand Identity System

  • Main logo & secondary logos
  • Brand marks
  • Color palette
  • Typography/font styling
  • Brand patterns/Icons/Illustrations
  • Photography Direction
  • Brand Guidelines Manual

4-5 Weeks Process

Brand Identity Plus

Includes

  • Brand Identity System +
  • Stationery Design
  • Social Media Key Visuals
  • Packaging Design
  • Editorial/Print Design

6-7 Weeks Process

FAQ

HOW MUCH DOES IT COST TO WORK WITH YOU?

I present each client a project proposal that describes solutions tailored to their business needs. Due to the personalized nature of each project, the scope, goals and solutions differ from client to client. However, I am happy to discuss your budget and find ways to fit it.

 

HOW DO PAYMENTS WORK?

Working with a designer is a big investment and we want to make this investment as worthwhile and painless as possible. The project expense is divided into 2-3 installments, with the first installment being used as a non-refundable deposit and due before the project begins. During the course of the project, the remainder of the installments would be distributed equally.

 

WHAT IF I WANT JUST A LOGO?

Branding is more than just a logo. I don’t believe that one logo alone can tell the full story of your brand or set your company up through multiple platforms for success. If it is your mission to stand out from the crowd and create an unforgettable experience, then you will need more than a logo. Our aim is to build a well-rounded brand that gives you all the tools to provide a consistent identity.

 

WHAT IF I WANT EXTRA REVISIONS?

We allow up to 2 rounds of revisions, which will be highlighted in your timeline, on branding concepts and website mockups. However, if you feel that after the 2 rounds of refinements we have not hit the nail on the head 100%, we can continue working on the design at my current hourly design rate.

Let’s Get Started
On something Big

To work together, start by filling out the form below and we’ll get back to you within 48 business hours. Thanks! Look forward to chatting with you soon!

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